Programming leaders from TCL, Cox Media Group, Vice TV and Cineverse frame up how TV content creation and distribution is fundamentally changing and technology’s role in further pushing that transformation in a panel at TVNewsCheck’s Programming Everywhere conference at the NAB Show. Register here.
If the TV content ecosystem were a highway, the past few years would have seen all its old lanes blurred, its flyovers rerouted and new on- and off-ramps mushrooming between the old, familiar ones. It’s a radically new infrastructure for an irrevocably changed, multiplatform world to which programmers and content developers must adapt.
Mapping the key contours of that new world — and the impact it’s having on the kind of TV content now being developed — will be the subject of a panel, The New Business of Content, at TVNewsCheck’s third annual Programming Everywhere conference at the NAB Show next month in Las Vegas.
Speakers are Chris Regina, chief content officer, TCL North America; Marian Pittman, president of content, Cox Media Group; Trevor Gill, VP of sports development and executive producer, Vice TV; and Tony Huidor, COO and CTO, Cineverse. Michael Depp, chief content officer of NewsCheckMedia and editor of TVNewsCheck, will moderate.
“The entire purpose of Programming Everywhere is to engage the TV content world as it now actually exists and what all its main players must do to adapt and thrive in it. This session goes right to the heart of that goal,” Depp said.
“We’ll look at the TV ecosystem from the three main points of its distribution triangle — broadcast, streaming and cable — and the kinds of cross-platform distribution and monetization deals that developing programs must have in place to be viable,” he added. “We’ll also consider emerging AI technology already impacting content development’s indispensable efficiency.”
Set for Sunday, April 6, at Encore Las Vegas on the opening day of NAB Show, Programming Everywhere is home to the year’s most important conversation about the new business of video content.
Speakers focus on new development; reinventing production, distribution and monetization models; programming for a multimedia audience; and the role of technology in facilitating a vibrant programming ecosystem. Programming Everywhere is the only conference to convene leaders from across the media and entertainment world to share their unique strategies to evolve and thrive amid tectonic industry changes.
Agenda Highlights
• (Re) Building a Sports Business on Local Broadcast
• Content Creators Transcending Fragmentation
• AI, Production and Distribution In 2025
• Advertising Leaders on a Changing Content Landscape
• The Business of Daytime TV
• Understanding the Audience in a Fragmented Age
• The New TV Content Marketplace
See the complete agenda and register for Programming Everywhere here.
