Inter Miami CF has announced an expansion of its partnership with Lowe’s, elevating the home improvement retailer to Main Partner status as the club prepares for its most ambitious season to date.
Announced on 16 January 2026, the multi-year agreement names Lowe’s the Official Jersey Sleeve Partner across the entire player pathway, including the First Team, MLS NEXT Pro, and Academy sides, replacing the Fracht Group.
Commenting on the partnership extension, Inter Miami CF president of business operations, Xavier Asensi, said: “Our renewed collaboration reflects the strength of our relationship and a shared vision for building lasting impact—on the pitch and in our world-class stadium.”
Lowe’s chief marketing officer, Jen Wilson, added: “Lowe’s recognizes the national footprint and vision of what Inter Miami CF is building, and we want our brand at the center of that vision.”
The deal is reported to be the richest and longest jersey sleeve sponsorship in Major League Soccer (MLS) history, a surge in commercial value of the organisation following its historic 2025 MLS Cup title.
Lowe’s now joins an elite tier of sponsors alongside front-of-kit partner Royal Caribbean and training apparel partner ERGO NEXT Insurance, both of whom hold eight-figure annual agreements.
Beyond the kit, Lowe’s has been named a Founding Partner of Miami Freedom Park, the club’s new USD1 billion stadium and mixed-use district scheduled to open on 4 April 2026.
In a move toward infrastructure integration, Lowe’s will serve as a key resource for the development’s construction, providing materials and expertise for the 25,000-seat stadium, public plazas, and 58-acre public park.
The partnership also extends to the grassroots level, with Lowe’s becoming the presenting partner of the Dreams Cup, a premier youth tournament expected to host 1,000 teams in South Florida this May.
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