- ASC will invest in credit and hybrid opportunities in the sports landscape
- Al Tylis has been named CEO of ASC
- Apollo’s managed funds having deployed approximately $17 billion in sports
Apollo Global Management has started Apollo Sports Capital, a new investment business providing capital solutions across the global sports and live events ecosystem.
ASC will invest predominantly in credit and hybrid opportunities in the sports landscape, spanning franchises, leagues, venues, media, events and more. The permanent capital holding company is designed to be a stable, long-term partner to the sector, providing patient capital and adding strategic value. ASC is a permanent capital holding company and is designed to be a stable, long-term partner to the sector, providing patient capital and adding strategic value according to a statement.
“With Apollo Sports Capital, we’ve set out to build the preeminent investment company in the growing world of sports,” John Zito, co-president of Apollo Asset Management, said in a statement. “Our aim is to create durable, long-term value not only for investors but also for fans, teams and communities.”
Al Tylis has been named Chief Executive Officer of ASC. Apollo partners Rob Givone and Lee Solomon have been named co-portfolio managers of the platform. Sam Porter has been appointed as Chief Strategy Officer for ASC.
“Having owned or invested in many teams and leagues over the years, I know firsthand how valuable Apollo Sports Capital will be to the market,” Tylis said in a statement. “We bring patient capital, extensive networks, and a range of solutions that go beyond the typical equity-only strategies.”
Apollo’s managed funds having deployed approximately $17 billion to-date in the broader sports ecosystem. This includes investments in sports and entertainment companies, media rights, and stadium and league financings according to a release.