For the last 100 years, the Atlanta Jewish Times has kept Jewish Atlanta connected and informed through vibrant local journalism and community engagement. And that will continue for at least the next 100 years.
However, as the saying goes, “The (Jewish) times … they are a-changing.”
In October, the AJT announced that it will no longer utilize a subscription-based model. In its place, the Atlanta Jewish Times will offer its readership free home delivery and ask that readers and supporters consider making a charitable, tax-deductible donation. The donated funds will go toward covering the costs of printing and distribution throughout the community.
The paper’s owner and publisher, Michael Morris, explained the rationale behind the decision to switch business models.
“The newspaper industry, like all printed media, is changing. Online news is commanding a larger share of viewer experience, the cost of paper, printing and distribution is rising significantly, and advertising dollars cannot quite cover the cost of creating a physical newspaper,” he said.
To continue receiving the paper at home for free, readers will need to visit www.AtlantaJewishTimes.com/subscribe-to-home-delivery/ or www.AtlantaJewishLifeFoundation.com and request delivery.
Readers will receive an annual email notification that encourages donating to help support distribution costs. All donations will be made to the Atlanta Jewish Life Foundation, a 501c(3) nonprofit entity that supports a large portion of the AJT’s annual budget.
