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Reading: First Latino Night of 2026 Wednesday Night Market season draws crowds in Santa Rosa
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Hispanic Business TV > LIVING > Latino Lifestyle > First Latino Night of 2026 Wednesday Night Market season draws crowds in Santa Rosa
Latino Lifestyle

First Latino Night of 2026 Wednesday Night Market season draws crowds in Santa Rosa

HBTV
Last updated: May 21, 2026 9:10 pm
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Thousands gathered and danced at the Wednesday Night Market for the first Latino Night of the season in downtown Santa Rosa on May 20.

Regional music bands Nuevos Aventureros and Banda Rancho Viejo entertained the crowd at Old Courthouse Square while others searched for dinner among dozens of vendors.

The next Latino Night will be June 3.  For a schedule of upcoming shows and other details, go to wednesdaynightmarket.org.

Nuevos Aventureros kicked off Latino Night at the Wednesday Night Market on May 20, 2026, in Santa Rosa’s Old Courthouse Square. (John Burgess/The Press Democrat)
Santa Rosa's Old Courthouse Square was the place to be for Latino Night at the Wednesday Night Market May 20, 2026, with Nuevos Aventureros opening for Banda Rancho Viejo. (John Burgess/The Press Democrat)
Santa Rosa’s Old Courthouse Square was the place to be for Latino Night at the Wednesday Night Market May 20, 2026, with Nuevos Aventureros opening for Banda Rancho Viejo. (John Burgess/The Press Democrat)
Santa Rosa's Old Courthouse Square was the place to be for Latino Night at the Wednesday Night Market May 20, 2026, with Nuevos Aventureros opening for Banda Rancho Viejo. (John Burgess/The Press Democrat)
Santa Rosa’s Old Courthouse Square was the place to be for Latino Night at the Wednesday Night Market May 20, 2026, with Nuevos Aventureros opening for Banda Rancho Viejo. (John Burgess/The Press Democrat)
Nuevos Aventureros kicked off Latino Night at the Wednesday Night Market on May 20, 2026, in Santa Rosa's Old Courthouse Square. (John Burgess/The Press Democrat)
Nuevos Aventureros kicked off Latino Night at the Wednesday Night Market on May 20, 2026, in Santa Rosa’s Old Courthouse Square. (John Burgess/The Press Democrat)
Santa Rosa's Old Courthouse Square was the place to be for Latino Night at the Wednesday Night Market May 20, 2026, with Nuevos Aventureros opening for Banda Rancho Viejo. (John Burgess/The Press Democrat)
Santa Rosa’s Old Courthouse Square was the place to be for Latino Night at the Wednesday Night Market May 20, 2026, with Nuevos Aventureros opening for Banda Rancho Viejo. (John Burgess/The Press Democrat)
Francisco Ibarra serves up elote to Sara Vega at the Pacheco's Roasted Corn booth at the Wednesday Night Market Latino Night May 20, 2026, in Santa Rosa's Old Courthouse Square. (John Burgess/The Press Democrat)
Francisco Ibarra serves up elote to Sara Vega at the Pacheco’s Roasted Corn booth at the Wednesday Night Market Latino Night May 20, 2026, in Santa Rosa’s Old Courthouse Square. (John Burgess/The Press Democrat)
People dance to the music of Nuevos Aventureros on Latino Night at the Wednesday Night Market May 20, 2026, in Santa Rosa's Old Courthouse Square. (John Burgess/The Press Democrat)
People dance to the music of Nuevos Aventureros on Latino Night at the Wednesday Night Market May 20, 2026, in Santa Rosa’s Old Courthouse Square. (John Burgess/The Press Democrat)
Santa Rosa's Old Courthouse Square was the place to be for Latino Night at the Wednesday Night Market May 20, 2026, with Nuevos Aventureros opening for Banda Rancho Viejo. (John Burgess/The Press Democrat)
Santa Rosa’s Old Courthouse Square was the place to be for Latino Night at the Wednesday Night Market May 20, 2026, with Nuevos Aventureros opening for Banda Rancho Viejo. (John Burgess/The Press Democrat)
Crowds search for dinner among the dozens of vendors during Wednesday Night Market's Latino Night May 20, 2026, in Santa Rosa's Old Courthouse Square. (John Burgess/The Press Democrat)
Crowds search for dinner among the dozens of vendors during Wednesday Night Market’s Latino Night May 20, 2026, in Santa Rosa’s Old Courthouse Square. (John Burgess/The Press Democrat)





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