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Advocacy Marketing Partners (AMP), an advertising agency focused on cause-related communications, has hired David Sonderman as its new Managing Director. Sonderman joins the agency from The Shipyard, where he previously served as Managing Partner and Chief Creative Officer. This leadership investment reflects AMP’s momentum to elevate its service to mission-based organizations, trade associations, corporate advocacy campaigns, public affairs initiatives, nonprofits, and issue coalitions.
Why it matters
The advocacy space is often underserved by strategic creativity, and AMP’s hiring of Sonderman signals its commitment to elevating cause-related communications through sharper strategic and creative approaches. Sonderman’s experience in driving insight-driven cause creativity for a range of clients is expected to help AMP better stir audiences to action on important issues.
The details
As the new Managing Director, Sonderman will organize the agency with a stronger focus on strategic and creative work for its clients. ‘The most rewarding work most comes when the stakes are most human,’ said Sonderman. ‘The agency already has extraordinary targeting and media capabilities that line up perfectly with insight-driven cause creativity. The question won’t be finding audiences, it’ll be how can we stir more of them to action?’
- Advocacy Marketing Partners hired David Sonderman as its new Managing Director on April 13, 2026.
The players
Advocacy Marketing Partners
An advertising agency focused on cause-related communications.
David Sonderman
The new Managing Director of Advocacy Marketing Partners, who previously served as Managing Partner and Chief Creative Officer at The Shipyard.
Todd Cameron
The CEO of Advocacy Marketing Partners.
What they’re saying
“The advocacy space is underserved by strategic creativity. It’s so easy to see the human benefits of advocacy that we often overlook the hopes and fears of the very people we’re trying to mobilize.”
— Todd Cameron, CEO
“The most rewarding work most comes when the stakes are most human. The agency already has extraordinary targeting and media capabilities that line up perfectly with insight-driven cause creativity. The question won’t be finding audiences, it’ll be how can we stir more of them to action?”
— David Sonderman, Managing Director
What’s next
AMP plans to leverage Sonderman’s leadership and creative expertise to expand its services and deepen its impact for mission-driven clients.
The takeaway
Advocacy Marketing Partners’ hiring of David Sonderman as Managing Director signals the agency’s commitment to elevating cause-related communications through strategic and creative approaches that can better mobilize audiences on important issues.
