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Hispanic Business TV > San Antonio > John Vale ’13 is expanding his vision in San Antonio’s culinary and insurance industries
San Antonio

John Vale ’13 is expanding his vision in San Antonio’s culinary and insurance industries

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Last updated: January 30, 2025 2:31 pm
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Following Vale’s UTSA graduation, he moved into the restaurant and insurance industries. In 2015, he became a franchisee for BurgerFi, operating the franchise until 2019. During this time, Vale also earned his property and casualty insurance license as part of his goal to diversify his portfolio. The following year, he founded Texas Associates Insurance, eventually growing the business into four offices across the region.

These experiences inspired him to create his own restaurant concept, and in 2019, he launched Alamo Biscuit Co. with a vision to blend comfort food with San Antonio’s culinary traditions. In addition to the restaurant’s variety of menu options, Vale wanted to emphasize quality and freshness, with all baked goods and dishes made in-house daily.

The restaurant group has grown steadily with a new location opening at the River Walk in March 2025. Vale also plans to open a fourth location later this year and is considering future expansion through franchising.

“When I started Alamo Biscuit Company, I wanted to create something San Antonio could call its own. The city has such a rich cultural and culinary history, and I felt there was a need for a concept that brought people together over familiar, comforting food but with a creative twist,” Vale said. “My vision has always been about more than just a restaurant. It’s about creating an experience where everyone feels welcome and connected. As we grow, I want to preserve that sense of community and celebrate what makes San Antonio so special.”

Alongside his business pursuits, Vale is dedicated to community service, a commitment that is woven into Alamo Biscuit Co.’s mission. Through the Alamo Biscuit Community Outreach initiative, the restaurant provides meals for 150 individuals who are unhoused. Through his community connections, Vale also ensures haircuts, essential clothing item distributions, and medical checkups are available. In addition to this initiative, Vale gives back to UTSA by sponsoring the Alumni Association’s Early Bird Breakfasts. Alamo Biscuit Co. donates breakfast food completely free of charge to support students as they begin each new semester.

“We get to give back in life, and that’s something I love to do,” Vale expressed. “It is important to use what we’ve built to help others, and I know it is part of my purpose.”



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