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Hispanic Business TV > Phoenix > MassMedia Expands Southwest Presence with New Phoenix Office, Team Growth and Launch of Phoenix Women’s Marketing Collective
Phoenix

MassMedia Expands Southwest Presence with New Phoenix Office, Team Growth and Launch of Phoenix Women’s Marketing Collective

HBTV
Last updated: October 27, 2026 11:59 pm
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Integrated media, marketing and PR firm strengthens its footprint in the Phoenix market through strategic investment in local talent, operations and professional community building

PHOENIX (October 27, 2026) — MassMedia Marketing, Advertising, PR, a Southwest-based integrated marketing, advertising, public relations and social agency, announced today the continued expansion of its Arizona operations, marked by the opening of a new Phoenix office, the addition of key team members and the launch of the Phoenix Women’s Marketing Collective.

The expansion reflects MassMedia’s long-term investment in the Arizona market, where the agency has continued to grow its client portfolio and build a local team to support increasing demand for its integrated marketing services. The Phoenix office, located at 4800 North Scottsdale Road Suite 4500 Scottsdale, Arizona 85251, marks the agency’s second physical location and a significant milestone in its broader growth strategy.

“Phoenix has been an important market for MassMedia for years, and we’re excited to build on that foundation with a dedicated office and a growing local team,” said Paula Yakubik, founder and chief executive officer of MassMedia. “This expansion is about more than opening an office; it’s about investing in great talent, strengthening relationships with our clients and becoming an even more active part of the Arizona business community.”

Investing in Local Talent

As part of its continued growth in Arizona, MassMedia has expanded its Phoenix-based team, bringing together experienced marketing professionals to support its growing client portfolio and strengthen its local operations.

Jess Guffey, Phoenix Office Lead, oversees the agency’s local operations, helping drive team development, strengthen client relationships and support MassMedia’s continued growth in the Arizona market. In this role, Guffey will serve as a key leader in establishing the agency’s presence and fostering collaboration across its Phoenix-based team.

Ian Cardenas, Media Buyer, joins the agency with a strong background in media buying. Cardenas will support paid media strategy and development, and campaign execution across MassMedia’s diverse portfolio of clients. 

Jordan Weber, Media Planner/Buyer, brings extensive expertise in paid media. Weber will help execute integrated digital marketing initiatives designed to increase brand visibility, engage audiences, and drive measurable results.

Andrea Lopez, Associate Media Planner/Buyer, joins MassMedia’s paid media team, bringing experience in executing proven media campaigns. Lopez will support the development and execution of strategic, results-driven campaigns for the agency’s growing client roster.

The Phoenix team also includes existing MassMedia members Alexis Cordell, Mariana Weber and Peyton Valdez, whose contributions across the agency further strengthen its local capabilities and support continued growth in the Arizona market.

Launching the Phoenix Women’s Marketing Collective

Further strengthening its commitment to the local business community, MassMedia is launching the Phoenix Women’s Marketing Collective, an expansion of the agency’s established Las Vegas Women’s Marketing Collective.

Designed to bring together women across marketing, advertising, public relations and related industries, the collective will create opportunities for professional networking, meaningful connections, mentorship and shared learning. Building on the foundation established in Las Vegas, the Phoenix chapter will foster a supportive community for women at all stages of their careers while helping strengthen the region’s marketing and creative industries.

“Building community has always been an important part of who we are as an agency,” added Yakubik. “We’ve seen firsthand the impact of bringing women in our industry together in Las Vegas, and we’re excited to create that same opportunity for connection, collaboration and growth in Phoenix.”

With offices in Las Vegas and Phoenix, MassMedia continues to expand its reach while maintaining its focus on delivering innovative, data-driven marketing solutions. The agency provides integrated advertising, public relations, paid media, social media, and digital marketing services to clients across a broad range of industries, including legal, gaming, consumer packaged goods, healthcare, hospitality and business-to-business services.

For more information about MassMedia, visit massmediacc.com.

About MassMedia

Founded in 1997, MassMedia is a women-owned, digital-first integrated marketing, advertising and public relations agency with offices in Las Vegas, Orange County, California and Phoenix, Arizona. Serving high-growth companies across the country, MassMedia specializes in lead-generation marketing, brand strategy, paid media, social media and public relations. The agency partners with organizations to build resilient brands and accelerate measurable performance. Known for its innovative, data-driven approach, MassMedia delivers strategies that create lasting impact across a wide range of industries and markets.

To learn more, visit www.MassMediaCC.com and follow MassMedia on Facebook, X, Instagram and LinkedIn.

Media Contact:

Nicole Vaden, MassMedia

[email protected]

951.440.8188

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