Moose Knuckles is expanding its recently inked deal with the National Hockey League.
In December, the Canadian outerwear brand signed a multiyear deal with the league and kicked off the partnership with a special capsule for the Winter Classic game, which was played Dec. 31.
Now the brand is creating another special capsule for the upcoming 4 Nations Face-Off tournament. The seven-game international tournament featuring Canada, Finland, Sweden and the U.S. will be held in Montreal from Feb. 12 to 15, followed by Boston from Feb. 15 to 17. The championship game will be played on Feb. 20 in Boston.
The limited-edition Moose Knuckles x NHL collection will include a jacket, long-sleeve T-shirt, scarf and beanie.
The jacket for the 4 Nations Face-Off.
“Our partnership with the NHL represents an incredible opportunity to connect Moose Knuckles’ bold aesthetic with the passion and energy of hockey,” said Victor Luis, chairman of Moose Knuckles. “The 4 Nations Face-Off capsule celebrates the global spirit of the sport while staying true to our commitment to craftsmanship, innovation and our cultural roots.”
The collection will be available for purchase beginning Friday at the Moose Knuckles stores in Yorkdale and Royalmount in Canada as well as on the brand’s e-commerce site. It will also be available at select retailers. It will retail for $250 to $1,090.
Moose Knuckles was founded in 2009 and is best known for its cold-weather performance apparel. Last fall, Bosideng, China’s largest puffer jacket company, bought a 30 percent stake in the brand in a move to help it gain market share in the high-end jacket market.
