TickPick has signed a multi-year partnership with the Houston Texans, becoming the NFL team’s official fan experience partner in a move set to enhance matchday engagement at NRG Stadium.
Announced on 14 May, the agreement will see TickPick introduce new ticket packages and premium offerings, including control of four luxury suites two each on the north and south ends of the Ring of Honor suite level rebranded as the TickPick Skyline Suite North and South.
Commenting on the partnership, Brett Goldberg, TickPick co-CEO said, “TickPick is proud to be working with the Houston Texans and excited to continue elevating the way fans experience live events across sports.”
“There’s been a shift in how fans choose to engage with live events, and the Texans are at the forefront of reimagining the fan experience.” Goldberg said.
Suite guests will receive VIP access through the East Club Lobby, catered food and drinks including beer, wine and non-alcoholic options from two hours before kickoff until the end of the game, and access to both East and West Clubs, along with private restrooms.
Fan packages will allow access to on-field pregame experiences and the chance to hold the flag during the national anthem, with postgame field access also being available for photo opportunities at the 50-yard line, as well as activities like passing drills and field goal attempts.
The deal reflects a wider industry shift towards improving the in-stadium experience, with clubs and partners leveraging innovation to meet evolving fan expectations.
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