Jordan’s Furniture ensured that thousands of kids in the Boston area had a brand new set of wheels for the summer.
Jordan’s donated 1,000 Diamondbacks bicycles to members of Boys and Girls clubs in the Boston area.
Each child received a helmet, lock, safety information and a personalized nameplate.
Jordan’s president Eliot Tatelman told Boston 25 that the goal is to foster health, youth development and physical wellness in the city.
“I thought back to when I was a kid and had a bike; what it meant to me,” Eliot explained. “And I saw so many kids today with such problems… i said ‘I think every kid deserves to have a bike.’”
Boston police commissioner Michael Cox echoed the sentiment.
‘We hope you have a safe and fun summer, and starting off with bikes i think is a great way to do that,” Cox said.
Organizers say they hope the kids will pay the good deed forward by giving their bikes to another child when they’ve outgrown them.
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