President Donald Trump made substantial gains with Latino voters in 2024, but new polling data indicates that they are starting to sour on his administration.
CNN chief data analyst Harry Enten released new polling Monday showing a dramatic shift in how Latinos view Trump’s immigration policies now compared to one year ago.
In October 2024, Trump’s approval rating on immigration among Latino voters was two points lower than that of then-Vice President and Democratic nominee Kamala Harris. As of November 2025, Trump’s net approval on immigration among that group was -38 points, according to Enten.
“Latino voters trusted Kamala Harris more than Donald Trump [on immigration], but by just 2 points,” Enten said. “Look now at Donald Trump’s net approval rating on immigration. He is 38 points under water! In their mind, he is doing something absolutely wrong when it comes to immigration.”
Citing a YouGov/CBS News poll released in October, Enten said that Trump’s hardline immigration policies have led to a significant drop in his job approval rating among Latinos.
Trump’s net job approval plunged from -2 points in February to -34 points in late October, a demographic shift that contributed to Democratic victories in New Jersey and Virginia on Election Day.
According to CNN’s exit polling, Latino voters backed Democratic gubernatorial nominees Abigail Spanberger in Virginia and Mikie Sherrill in New Jersey by at least a two-to-one margin.
Sherrill received nearly 57% of the overall vote, beating Republican Jack Ciattarelli. Spanberger defeated GOP nominee Winsome Earle-Sears by 15 points
“Again, whatever Donald Trump is doing in office, in the minds of Latinos it is not working,” Enten said. “They have turned against him in massive, massive numbers.”
Trump had experienced a huge shift in favorability among Latino voters leading into his win over Harris in 2024.
Harris carried Latino voters by just three points in the 2024 presidential election, and lagged two points behind Trump among men. That marked a striking swing from 2020 when 61% of Latino voters supported Joe Biden, including 57% of men, according to data from the Pew Research Center.
Democrats’ extensive victories in this month’s elections suggest Trump’s dwindling approval rating among Latino voters could harm Republicans’ chances of retaining majority control of the House and Senate in 2026.
“The idea of what happens to Donald Trump won’t affect down-ballot [races], if you’re Republican and you believe that, that is fantasy land,” Enten said.
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