Students in her class practice using large language models to develop websites, portfolios and LinkedIn content while learning an equally important skill: how to communicate with the technology itself. By crafting detailed prompts, they help the model understand the personality, values and professional strengths they want to project.
“Any prompt that you give AI could yield results that sound good, but that doesn’t mean it’s effective and accurate,” she said. “It doesn’t mean that it will resonate as authentic. Those are things you want to vet for yourself when you’re using it as a branding tool.”
Novak also employs the technology on her side of the class, using AI to customize her projects and build specific profiles that students interact with for interview roleplays.
